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Episode 24 – Robbie Kellman Baxter on Negotiating in the Membership Economy

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SUMMARY

Robbie is the founder of Peninsula Strategies, a management consulting firm and the author of the The Membership Economy (top 5 Marketing Book of 2017). Her clients have included Netflix, the National Restaurant Association and The Mail Newspapers in the UK.

​I had so much fun talking with Robbie! We started off talking about the membership economy and then the conversation moved into talking about grocery stores of all things!

RESOURCES

Guest: Robbie Kellman Baxter

Books:

Music: www.bensound.com